{"id":2411,"date":"2025-04-24T16:36:36","date_gmt":"2025-04-24T16:36:36","guid":{"rendered":"https:\/\/mediumblue-stingray-756587.hostingersite.com\/?p=2411"},"modified":"2025-06-09T20:46:26","modified_gmt":"2025-06-09T20:46:26","slug":"intel-vida-plastico","status":"publish","type":"post","link":"https:\/\/terramarte.com.co\/en\/intel-vida-plastico\/","title":{"rendered":"More Life, Less Plastic: Technology, Art, and Sustainability"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2411\" class=\"elementor elementor-2411\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-375c62b e-con-full e-flex e-con e-parent\" data-id=\"375c62b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c975796 e-con-full e-flex e-con e-child\" data-id=\"c975796\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c3bb34 elementor-widget elementor-widget-heading\" data-id=\"5c3bb34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">El papel de la tecnolog\u00eda en la sostenibilidad<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a1a257 e-con-full e-flex e-con e-child\" data-id=\"2a1a257\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-83cd13e elementor-widget elementor-widget-text-editor\" data-id=\"83cd13e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p>\n<p>Intel decidi\u00f3 unirse a la empresa colombiana Terramarte y al artista urbano Ceroker para crear el proyecto <strong>+Vida \u2013 Pl\u00e1stico<\/strong>, enfocado en el dise\u00f1o tecnol\u00f3gico de empaques ecol\u00f3gicos y reutilizables. Esta alianza representa una colaboraci\u00f3n innovadora entre tecnolog\u00eda, arte y sostenibilidad, y busca reducir el consumo de pl\u00e1sticos de un solo uso mientras abre una conversaci\u00f3n urgente: \u00bfc\u00f3mo podemos replantear el papel del pl\u00e1stico en nuestra vida diaria?<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:gallery {\"ids\":[2802,2803,2804,2805,2806,2807],\"linkTo\":\"none\"} --><\/p>\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><\/figure>\n<p><!-- \/wp:gallery --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b19cb01 elementor-widget elementor-widget-text-editor\" data-id=\"b19cb01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Intel, desde su compromiso global con la innovaci\u00f3n responsable, vio en esta iniciativa una oportunidad para aplicar la tecnolog\u00eda con prop\u00f3sito. A trav\u00e9s de herramientas digitales, impresi\u00f3n especializada y soluciones de dise\u00f1o, el proyecto demuestra c\u00f3mo la tecnolog\u00eda puede ser una aliada clave en la sostenibilidad, sin sacrificar funcionalidad ni est\u00e9tica.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:gallery {\"ids\":[2802,2803,2804,2805,2806,2807],\"linkTo\":\"none\"} --><\/p>\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><\/figure>\n<p><!-- \/wp:gallery --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e41d78 elementor-widget elementor-widget-image\" data-id=\"1e41d78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"608\" src=\"https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte.jpg\" class=\"attachment-full size-full wp-image-3880\" alt=\"\" srcset=\"https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte.jpg 1024w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-300x178.jpg 300w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-768x456.jpg 768w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-18x12.jpg 18w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-600x356.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d5f0ae elementor-widget elementor-widget-heading\" data-id=\"7d5f0ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Bolsas con prop\u00f3sito<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00ccf43 elementor-widget elementor-widget-text-editor\" data-id=\"00ccf43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Los empaques desarrollados en +Vida \u2013 Pl\u00e1stico no son simplemente bolsas: son objetos duraderos, pensados para acompa\u00f1ar a las personas en su d\u00eda a d\u00eda. Ya sea para hacer mercado, transportar objetos o como un accesorio pr\u00e1ctico, cada pieza lleva consigo un mensaje claro: <strong>reutilizar es resistir<\/strong>.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:gallery {\"ids\":[2802,2803,2804,2805,2806,2807],\"linkTo\":\"none\"} --><\/p>\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><\/figure>\n<p><!-- \/wp:gallery --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9cfc31b elementor-widget elementor-widget-text-editor\" data-id=\"9cfc31b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>+Vida \u2013 Pl\u00e1stico no es solo una colaboraci\u00f3n creativa; es un llamado a transformar nuestra relaci\u00f3n con el pl\u00e1stico y a sumar, desde cada \u00e1rea, a un futuro m\u00e1s consciente.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:gallery {\"ids\":[2802,2803,2804,2805,2806,2807],\"linkTo\":\"none\"} --><\/p>\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><\/figure>\n<p><!-- \/wp:gallery --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0cc409 elementor-widget elementor-widget-image\" data-id=\"f0cc409\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"608\" src=\"https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Bolsa-Ceroker.jpg\" class=\"attachment-full size-full wp-image-3884\" alt=\"\" srcset=\"https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Bolsa-Ceroker.jpg 1024w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Bolsa-Ceroker-300x178.jpg 300w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Bolsa-Ceroker-768x456.jpg 768w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Bolsa-Ceroker-18x12.jpg 18w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Bolsa-Ceroker-600x356.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1ba2f8 elementor-widget elementor-widget-text-editor\" data-id=\"f1ba2f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Conoce m\u00e1s acerca de esta gran historia en el siguiente link:\u00a0<a href=\"https:\/\/www.publimetro.co\/co\/estilo-vida\/2020\/12\/15\/vida-plastico-una-iniciativa-que-replantea-la-sostenibilidad-de-la-tecnologia-en-colombia.html\" target=\"_blank\" rel=\"noopener\">https:\/\/www.publimetro.co\/co\/estilo-vida\/2020\/12\/15\/vida-plastico-una-iniciativa-que-replantea-la-sostenibilidad-de-la-tecnologia-en-colombia.html<\/a><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:gallery {\"ids\":[2802,2803,2804,2805,2806,2807],\"linkTo\":\"none\"} --><\/p>\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><\/figure>\n<p><!-- \/wp:gallery --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d4133d e-flex e-con-boxed e-con e-parent\" data-id=\"1d4133d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3f2a56c e-con-full e-flex e-con e-child\" data-id=\"3f2a56c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2104e0d elementor-widget elementor-widget-image\" data-id=\"2104e0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"608\" src=\"https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-2.jpg\" class=\"attachment-full size-full wp-image-3882\" alt=\"\" srcset=\"https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-2.jpg 1024w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-2-300x178.jpg 300w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-2-768x456.jpg 768w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-2-18x12.jpg 18w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Ceroker-en-Terramarte-2-600x356.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0037604 e-con-full e-flex e-con e-child\" data-id=\"0037604\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f86e0a elementor-widget elementor-widget-image\" data-id=\"2f86e0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"608\" src=\"https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Dona-esperanza.jpg\" class=\"attachment-full size-full wp-image-3883\" alt=\"\" srcset=\"https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Dona-esperanza.jpg 1024w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Dona-esperanza-300x178.jpg 300w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Dona-esperanza-768x456.jpg 768w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Dona-esperanza-18x12.jpg 18w, https:\/\/terramarte.com.co\/wp-content\/uploads\/2025\/04\/Dona-esperanza-600x356.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Intel decided to join the Colombian company Terramarte and the urban artist Ceroker to create the project called +Vida \u00e2\u20ac\u201c Plastic, focused on technology-based design of ecological and reusable packaging. This seeks to reduce the consumption of single-use plastics.<\/p>","protected":false},"author":1,"featured_media":2412,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[96],"tags":[],"class_list":["post-2411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos-de-exito"],"_links":{"self":[{"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/posts\/2411","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/comments?post=2411"}],"version-history":[{"count":18,"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/posts\/2411\/revisions"}],"predecessor-version":[{"id":3887,"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/posts\/2411\/revisions\/3887"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/media\/2412"}],"wp:attachment":[{"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/media?parent=2411"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/categories?post=2411"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/terramarte.com.co\/en\/wp-json\/wp\/v2\/tags?post=2411"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}